As every Sunday, we’ll share the articles we enjoyed reading about content marketing, blogging or inbound marketing. If you miss one of them during the week, now you have time to read the most important post of the week. This time we share articles about the Content Marketing World 2013, a list of 10 content leaders, advices on how to create quality content and a recipe for your future inbound strategy.
Happy social reading and be active and leave a comment.
Creating an inbound marketing strategy
Luke writes a very complete review about how to plan and set up a very efficient inbound marketing strategy to attract and convert visitors into clients. He talks about buyer personnas, the customer buying cycle how to funnel your visitors through different steps and finally how to improve your SEO. It is the article you should have read this week.
What Exactly Does Google Consider High Quality Marketing Content?
When you start writing a piece of content you need to think of your readers in the first place but also to search engines like Google or Bing. Here Bill explains how we can create quality content both for humans and Google. A great resource for those who care about SEO when doing content creation.
10 Leaders Changing The Content Landscape
Content creation landscape can be very fuzzy and finding influencers out there is not a trivial task. That is what we aim for at WordiZ, but before opening our beta to the world we should mention this very interesting piece of writing from John Hall for Forbes.
He lists 10 major leaders in the world of content creation including LinkedIn, HubSpot, American Express or The Huffington Post among others. An original post that is worth reading to get ideas.
Content Marketing World 2013 Wrap-Up
Last week in Cleveland Ohio, a very important meeting for content marketer was live : the Content Marketing World 2013. Devin writes here a very nice review about these three days of event, full with inspiring talks.